Cardiff Rugby are thrilled to sign a new five year partnership with Castell Howell Foods.
The independent food service wholesaler, who are celebrating their 35th anniversary, have become the club’s sole supplier.
As the club’s official food supplier, Castell Howell now provide a diverse offering throughout the iconic Arms Park including team food, hospitality and marquee events. In addition to this a new innovative street food container will open in the new year to enhance the consistency of food offerings to supporters.
Haydn Pugh, Castell Howell Head of Sales, said: “We at Castell Howell are extremely proud of our partnership with Cardiff Rugby. We take great pride in our collaboration and are delighted to contribute to Cardiff's diverse food offerings through Hospitality, Marquee events and the new innovative food container that will be catering to various culinary options.
“As a Welsh business, we also recognise the crucial role that Cardiff Rugby, along with local grassroots rugby clubs within the region, play in developing the next generation of players, which we are passionate to support.
“As a proud family business, we acknowledge that supporting Cardiff Rugby goes beyond the playing field. Our support will also benefit local businesses which we supply in the area, as supporters flock to cheer on the team and make their way to these neighbouring establishments, enjoying the fantastic food and drink they have to offer and bringing additional vibrancy to the local economy of Cardiff and its surrounding areas, which truly matters to us as a business.
“The vision for us is about ensuring that everyone from rugby fans to local businesses feel the benefit of our Involvement, making a positive difference to the community that we hold so dear.”
Castell Howell have risen from small rural beginnings in 1998 to become Wales’ largest independent food wholesaler, supplying the length and breadth of the country, the border counties and the South West of England.
They supply, promote and invest in the very best regional produce in Wales and employ more than 800 people with a product range of over 14,000 lines.
Gavin Vaughan-Evans, Cardiff Rugby Commercial Manager, added: “We have been working with Castell Howell for a number of years and are really pleased to extend our working relationship.
“The service and products they supply is second to none, and it is great for us as the capital city club to support a local business with local produce. The fact that they are also investing in our facilities to enable us to innovate and grow our offering both to supporters and within a hospitality setting is fantastic and something we are very grateful for.
“We look forward to continuing working with the team and Castell Howell and cannot wait to debut our new food unit, which will be able to facilitate up to five versatile and interchangeable offerings to revolutionise our match-day experience.”