Cardiff Rugby are delighted to announce a new partnership with luxury jewellers Laings, uniting two historic brands defined by heritage, precision and a shared pursuit of excellence.
Established in 1840, Laings is one of the UK’s oldest family-run companies, specialising in fine jewellery and luxury watches.
With a long-standing reputation for craftsmanship and excellence, Laings shares many values with the Blue & Blacks and joins the club at a timely point in the season.
The collaboration will elevate both brands’ presence while creating opportunities to deliver premium activations and matchday moments for supporters and corporate guests.
Jason Harries, Head of Business Development, said: “We are delighted to welcome Laings as an Official Partner of Cardiff Rugby. This collaboration brings together two brands with strong identities and a shared passion for quality, tradition, and innovation. Laings’ reputation for craftsmanship and excellence aligns perfectly with our ambitions on and off the pitch.”
Katie Keefe, General Manager of Laings Cardiff, added:
“Partnering with Cardiff Rugby brings together two brands rooted in heritage, pride and community. This collaboration strengthens Laings presence in Wales and allows us to connect with an audience that shares our passion for excellence, craftsmanship and tradition – values that shine just as brightly on the pitch as they do in fine jewellery.”
About Laings
With showrooms across Glasgow, Edinburgh, Southampton and Cardiff, Laings offers an expertly curated selection of fine jewellery and luxury watches from some of the world’s most prestigious brands, including Rolex and Patek Philippe, alongside a dedicated OMEGA mono-brand boutique in Wales and TAG Heuer mono-brand boutiques in Edinburgh and Glasgow. It is also renowned for its bespoke design and repair services by the team’s master watchmakers, goldsmiths and jewellery designers.
Visit a Laings showroom today to discuss your enquiries with the expert team or browse its unparalleled collection of exquisite engagement rings, fine jewellery and luxury timepieces online at: www.LaingsUK.com