Cardiff Rugby are delighted to announce that Fire-Rite UK have extended their partnership with the club for a further two years, becoming an Official Kit Partner for the 2025/26 and 2026/27 seasons.
The renewed agreement strengthens a decade-long relationship between the two organisations, with Fire-Rite continuing to provide full Fire and Life Safety compliance across the historic Cardiff Arms Park. Their work includes Fire Risk Assessments, Consultancy, Fire Alarm Systems, Emergency Lighting, Fire Extinguishers, and Fire Marshall Training — ensuring the safety of players, staff, and supporters throughout the stadium and wider facilities.
As part of the new agreement, Fire-Rite UK will become the Official Training Kit Partner, with their branding to feature across the club’s official training wear, with Fire-Rite set to maximise the centrality of the Arms Park through hosting clients and partners in a premium setting while enjoying live rugby in the heart of the Welsh capital.
Fire-Rite’s connection to Cardiff Rugby extends beyond business. With many of the company’s employees being lifelong supporters, the partnership represents a shared sense of pride and community. The Cardiff Arms Park is more than a client site — it’s a landmark where Fire-Rite’s professionalism and passion for safety come together.
Jason Harries, Head of Business Development at Cardiff Rugby, said:
“We’re extremely proud to see Fire-Rite becoming an Official Training Kit Partner with us here at Cardiff Rugby. Whilst donning the front of our training shirt, they are also our Official Safety Partner, making sure all fire and life safety compliance is adhered to around the iconic Arms Park.
This partnership has grown from strength to strength over the past 10 years and we’re delighted that it will continue over the next couple of seasons. Fire-Rite have been an integral part of Cardiff Rugby for many years and their commitment to excellence and community aligns perfectly with our own values. We’re hugely grateful to Kevin and Gareth for their continued support and look forward to seeing their brand thrive.”
Kevin and Gareth Selway, Directors at Fire-Rite UK, added:
“We’re proud to continue our long-standing relationship with Cardiff Rugby as Official Kit Partner. The Arms Park is a truly special place for our team — it’s part of our city, our community, and our story.
Partnering with Cardiff Rugby reflects our shared values of teamwork, excellence, and pride in representing Cardiff. We’re committed to ensuring the safety and compliance of this historic venue while celebrating the passion and energy that make the club so unique.”
The partnership highlights Fire-Rite’s ongoing commitment to supporting Welsh sport and the local community while reinforcing Cardiff Rugby’s dedication to safety, professionalism, and excellence both on and off the field.